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Archives for the ‘Top Story’ Category

Every movement needs its shirt!

By Florian Mueck • Jan 31st, 2009 • Category: My Europe, The Festival Embassy, The Festival Quick Facts, Top Story

“I am European” is the movement slogan of The Festival. Based on this slogan we wanted to create a design which can serve as an umbrella for everyone who feels European, but which also implies the national background of the person who wears it. For all 34 Home Zones, for people from Austria to people from the UK.



Steve Blame, Official Ambassador of The Festival

By Florian Mueck • Nov 28th, 2008 • Category: Official Ambassadors, Top Story

Today a successful international screenwriter and TV format developer, Steve Blame’s career started at MTV, where he was MTV News Editor and Presenter between 1987 and 1994. During his time at MTV he was best known for his journalism, making serious issues accessible to a younger audience, and for getting the best out of laconic pop stars. He interviewed a wide range of people, from Madonna to McCartney, to Gorbachev, Delors, Peres, and even the Dalai Lama.



Spread the word!

By Florian Mueck • Nov 24th, 2008 • Category: Top Story

For the first time, a private organization spreads the word of The Festival to the 5,000 recipients of its quarterly newsletter. Floris Catering from Berlin shows its visionary business approach by dedicating part of their December newsletter to The Festival.



Project office operational

By thomas peters • Oct 9th, 2008 • Category: Top Story

Since October 6, our project office is fully operational. Located right next to the river Spree and across the entertainment giants Universal and MTV, the core team shares office space with Multitask, the event marketing agency and strategic partner of The Festival GmbH.



Weblog now online

By Florian Mueck • Aug 28th, 2008 • Category: Top Story

On September 1 2008, our weblog went live at thefestival.eu. The Festival will be an “open source” event from the start. Here, The Festival supporters and professional partners can follow the entire process, from the first idea to the execution.



The Festival management team moves into new head office in Berlin-Kreuzberg

By thomas peters • Jul 16th, 2008 • Category: Top Story

Since the idea for The Festival was born in October 2006 a lot of water has crept down the river Spree in Berlin. In September 2008 another milestone becomes reality. The Festival management team moves into a cool loft office in Schlesische Straße 29-30, 1st floor.



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